© Reuters. FILE PHOTO: A company sign is displayed outside an ITV studio in London, Britain July 27, 2016. REUTERS/Neil Hall
LONDON (Reuters) – British broadcaster ITV (LON:) said the FIFA World Cup would boost ad revenue in the Christmas quarter, helping compensate for weaker summer demand, but cautioned over the high degree of economic uncertainty.
ITV, the home of ratings hit “I’m a Celebrity… Get Me Out of Here”, said ad revenue for the full year 2022 is expected to be down between 1% and 1.5% on 2021.
Be the first to comment